Online Tool Store
UTM Link Builder
Build a clean campaign URL with source, medium, campaign, term, and content parameters, then copy the finished tracking link entirely in your browser.
🔒 This tool runs entirely in your browser. Your files are never uploaded to a server.
Campaign link
Example shown — replace it with your campaign details.
How it works
- Add the page visitors should reach.
- Describe where the click came from, how it was delivered, and which campaign it belongs to.
- Copy the generated URL into your email, ad, social post, or campaign spreadsheet.
The method
UTM tracking appends named query parameters to a normal URL. Analytics platforms group visits by matching values such as utm_source, utm_medium, and utm_campaign.
FAQ
Which UTM values are required?
Source, medium, and campaign are the core fields. Content is optional and helps distinguish links within the same campaign.
Should UTM values use spaces?
Consistent lowercase hyphenated labels are easier to group in analytics reports. This builder normalizes spaces for you.
Does this shorten my URL?
No. It produces the full tracking URL. Use your approved short-link service separately if you need a shorter version.
How we compare
| Feature | Online Tool Store | Google Campaign URL Builder | UTM.io |
|---|---|---|---|
| Single-link creation | Yes | Yes | Yes |
| Runs without sign-up | Yes | Yes | Varies |
| Team governance | No | No | Yes |
For fast, consistent individual campaign URLs without an account, this builder is the straightforward choice; use a governance platform for team-wide naming control.