Online Tool Store
Lifetime Value Calculator
Estimate customer lifetime value from purchase value, frequency, margin, retention, churn, and acquisition cost assumptions.
🔒 This tool runs entirely in your browser. Your files are never uploaded to a server.
VISIT
100%→BUY
5×→RETAIN
70%
100%→BUY
5×→RETAIN
70%
Customer LTV
LTV : CAC
Payback
How to use Lifetime Value Calculator
- Adjust order value, frequency, margin, retention, and acquisition cost to compare LTV with CAC.
- Review the live visual result and refine the controls for your scenario.
- Save the values you need; all processing remains on your device.
FAQ
Does Lifetime Value Calculator run locally?
Yes. Its inputs and calculations stay in this browser and are not uploaded for processing.
Can I replace the sample values?
Yes. The sample is ready on load, and every relevant control accepts your own values.
Is the result authoritative?
It is a practical planning estimate or reference. Verify safety-critical, financial, or technical decisions with a qualified source.
How we compare
| Capability | Online Tool Store | Spreadsheet model | Customer analytics platform |
|---|---|---|---|
| Order value, frequency, margin, retention, and CAC | Included | Custom formulas | Included |
| Live LTV:CAC ratio and payback estimate | Included | Custom formulas | Included |
| Simple retention curve without customer data upload | Included | Possible | Usually requires data |
Best for quick scenario planning and acquisition guardrails. Use an analytics platform for cohort behavior, segmentation, and observed retention data.